Social Media ByPassing The GateKeeper
Business Development, Telemarketing, and Sales professionals battle everyday to find ways to get past the gatekeeper. In the emerging market of Social Media many professionals are leaving this untapped opportunity on the table. Social Media has eliminated the gatekeeper in most cases. How long will this window remain open know one knows, but it’s open. [...]
How Social Media Has Changed B2B Marketing
When it comes to business development and marketing it has become more complex and costly in prospect acquisition. Companies are now awaking to using Social Media in not just B2C, but are realizing its potential in B2B. Here are some of ways social media has changed B2B Marketing. Client Prospecting- can now been done affordably [...]
Social Media Works For Small Business | Get Started Today
When you get into the realm of the small business owner, you will find that social media is truly creeping in at an amazing pace. The majority of this can be found by the usage of social networking sites such as Facebook, LinkedIn, and Twitter. Some of the basic benefits of using these sites would [...]
Five Steps To Getting Started in B2B Social Media
Here are five initial guiding steps to establish a Business To Business Social Media Strategy. This is not a complete guide, nor is it meant to be. I believe these are the first five things a company should be thinking about when they realize they should be engaged in the Social Space. 1. Your Message [...]
Who Should Manage Your Company’s Online Message & Marketing?
When it comes to managing your companies online message and social media branding who should it be? I will share with you some of the pro’s and con’s of each category below. In the end I believe you should review this with the assumption you need a little of each profession and you may need [...]
Recently I received a post from a LinkedIn user who was quite bitter about Social Media. This sentiment is not that uncommon amongst my executive contacts and many of the very successful business owners I know. I understand how at face value, social media seems like a big cluster of chaos. I mean really, how [...]
So why twitter for business?
So why twitter for the business professional? Many people in my networks are asking me why use twitter for business? I have found most people on Linkedin (which is a business professional networking site) are not really tapping into the “power” of twitter for business. Here are seven reasons to be on twitter for business. [...]
